brainstorm exchange
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Brainstorm exchange is an easy-to-use web-based brainstorming and concept management solution for companies of all sizes. Brainstorm exchange streamlines and organizes the search for ideas. Companies use brainstorm exchange to develop innovations in:
research & development
refine concepts coming from discovery and other parts of the company ...
marketing
new markets, market identification, segmentation, market reach ...
alliances
partnerships, strategic alliances, focus of efforts ...
discovery
new materials, uses, molecules, compounds, novel delivery systems ...
assembly
order of assembly, process, steps, efficiency, speed, turn around ...
design
ideas, feelings, options, usability, appearance, function, form ...
media / public relations
who is receptive, what markets, what is the hook to get attention ...
human resources
employee expectations, discussion of proposed and current company policies ...
maintenance
scheduling, efficiency, notices, important techniques, knowledge sharing ...
operations
order processing, purchasing, sources, workflow, responsibilities ...
product systems
systems and lines of products, extensions of distribution networks ...
user interface / usability
testing, feedback, standards conformation, accessibility assurance ...
business model
subscriptions, purchase, options, price points ...
customer relations
who do we need to relate to, why, what do we need to know, trends ...
shipping
boxes, sources, methods, pick-up, delivery, best practices ...

open brainstorms

Banking
How can we make Banking a better experience?
Clothes for challenges
We are looking for ideas for clothing design ideas to meet the needs of people with . . .
conversation starter - a new game
Conversations. Some people are born to start them and others born to kill them . . .
Early User experience - B2C e-learning user
how do we keep a user? what makes a user want to sign-up and explore a site?
Books re-thought
How could books be better? From all aspects - content presentation, content depth . . .
How to improve college
What would make higher education better? How would you change things to make college . . .
Pillow
They are fluffy, soft, firm, and never seem to fit your head, and good ones never . . .
flexible kayak
why do kayaks need to be rigid? help us with a more fluid design.
putter
What makes a good putter? What would make it better?
Better Food
How can I find great local food, year around? In Michigan, we have cold winters and . . .
public relations - media relations
We are a small company that is trying to get noticed. We would like ideas that we . . .
a better sled
I'm looking for ideas on how to build a better snow sled.
Battery Charger for a Bike
We are seeking ideas to develop a battery charger that uses the energy created and . . .
Chairs
What makes a good chair? What makes a better chair? Ideas on chairs and chair design . . .
Quiet pencil sharpener
How do you make a quieter pencil sharpener?

Don't see what you're looking for?
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tools

Track Irritations:
When looking for inspiration, find things that irritate you, and resolve the irritation.
Fill in the above incomplete identity relation analogy. What analogies would you apply to your idea?
Create a series of analogies that describe your topic. __________________ is like __________________
What could be eliminated from the idea?
Concentrate on part of a problem and ignore everything else. Seek to focus only on what is most important; work out the details later.
Look at your idea from a new angle, a new height, a new set of eyes.
What if you where on a bike?
What if you were using a wheelchair?
Look at your idea from a new angle, a new height, a new set of eyes.
What if you where on a bike?
What if you were using a wheelchair?
A doughnut with no holes is a danish - What does the word make you think?
Take Time for Fun.
Fun is essential.
Substitute:
What else would work instead? Would different materials, places, power source, ingredients, or shapes work better?
Sometimes looking at an idea backwards will yield new thoughts. Could the "up" become "down" and the "down" become "up?"
Make Time for Fun.
Fun is essential.
Association:
Look at ideas that are contiguous to yours.
* What is do you think of as being near your idea?
* What does your idea remind you of?
Sometimes looking at an idea backwards will yield new insights.
Create a series of analogies that describe your topic. __________________ is like __________________